Government Joins Fresh Pod in Fight Against Food Waste

Published: 15 Sep 2011

The government is join Fresh Pod in the fight against food waste by scrapping "sell-by" dates on packaging. 
Like our pod, which uses ethylene control to naturally maintain freshness and naturally preserve the longevity of food, cutting waste and saving families over £650 per year - the government is hoping for a similiar result by removing information they believe is misleading from packaging. 
The BBC is quoted as saying "The UK throws away about £12bn of edible food each year and critics say confusing packaging is partly to blame. 
The Department for Environment, Food and Rural Affairs (Defra) says five million tonnes of edible food is discarded by UK households annually - the equivalent of £680 for a household with children. 
Environment Secretary Caroline Spelman said confusion over food labelling was responsible for an estimated £750m of the £12bn edible-food wastage each year." 
Fish and soft cheeses will escape the sweeping regulations. 
Whilst congratulating the government on the iniative to help cut food waste, we believe that more needs to be done to educate people on the money-saving potential of naturally preserving our food using inivative solutions such as Fresh Pod and Chill Pod.

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